In the last blog post I discussed on how Twitter is a lost prospecting opportunity making a strong case for it. In this post we will work in detail on how best to prospect on Twitter. This blog is gonna be a hands-on workshop so be ready to put in the effort to see amazing […]
Twitter is where people vent out their anger on a bad product. Twitter is where people post about their immediate emotions. And that makes it one of the best prospecting strategies. LinkedIn is where almost everyone behaves professionally. It is a platform for good long-form posts (and unfortunately a ton of “good morning” and “motivation” […]
Take a look at the image below. It is not just any beetle. It is the green tiger beetle. It is the fastest creature on earth relative to size. To give you a perspective if Usain Bolt, the fastest man on earth’s record gaining speed in a spring was 27 miles per hour. If Bolt […]
“Let me block some time on your calendar”. That is one phrase that has always bothered me. Let us do a small experiment. Imagine the words below: Calm Harsh Soft Blunder Disastrous Beautiful Mesmerising Horrific Notice how you uttered each of these words in your mind with the very meaning they might carry. Calm for […]
Moments before Jobs arrived, the PR person for Apple walked to Watson and told him: “I just want to let you know Steve Jobs hates photographers.” Imagine you have 60mins with one of the most powerful people on Earth and he hates you. Photographer Albert Watson did not have to imagine – it was his […]
CRM is the largest segment of Enterprise Software market, generating over 11% of total global software revenue. Salesforce’s AppExchange hosts over 3400 apps. Presuming one:one relationship to app developers and apps on the Salesforce marketplace, that is 3400 companies relying on Salesforce’s unavailability of a feature or building onto the CRM data to sell their […]
It’s the quarter end and you are in a meeting with your GTM leadership and one of your sales Directors makes a comment: “I think the deals are spending too much time Negotiating.” And a debate ensues on the validity of the comment. And then all eyes are on you – coz they all remember […]
When I published the last post, a business head at an early stage startup messaged to tell me he related to the problem firsthand. With that validation, this post is a natural extension to the last one. If you were a navigator surfing the oceans thousands of years ago, you would be guided by the […]
It is Numero Systems’ weekly sales meeting and this is the drill: Liz, the Sales Head: “Andy! Let’s start with you. Walk us through what’s happening on your deals”. On his third deal, Andy:“Competitor offered them $50K. What should we do?” Liz: “Hmm. Let’s take this offline and discuss”. Two hours into the meeting there are more meetings spun out […]
From this post you will have figured there’s so much data to capture to build insights for each team, but you gotta start somewhere. Here are the must have fields your lead object to start with: 1. Lead Data Completeness: Say you have five must fill fields like industry, lead source, etc. this field is a formula field that will throw […]
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