■ Have you ever pondered who decided the length of your sales demo? ■ How did they arrive at how much long the demo should be? ■ Why is a demo always a multiple of 30mins? Surprisingly demo lengths in most orgs would not be scientifically arrived at. It would in all probability be an hour long demo […]
One of the most foolish things (yes at this point I do think it is pretty naive) that a sales rep can do is to send all calendar slots in their own time zone, irrespective of where in the world the prospect is. I have written about this in the past that sharing the time […]
Last month LinkedIn turned legal drinking age in the UK: 18 years. It will have to wait another three years to be drinking age in the US or India. So this is a dedication blog to the oldest of the major social media platforms in existence today. But I won’t bore you with the usual […]
In the last blog post I discussed on how Twitter is a lost prospecting opportunity making a strong case for it. In this post we will work in detail on how best to prospect on Twitter. This blog is gonna be a hands-on workshop so be ready to put in the effort to see amazing […]
Twitter is where people vent out their anger on a bad product. Twitter is where people post about their immediate emotions. And that makes it one of the best prospecting strategies. LinkedIn is where almost everyone behaves professionally. It is a platform for good long-form posts (and unfortunately a ton of “good morning” and “motivation” […]
“Let me block some time on your calendar”. That is one phrase that has always bothered me. Let us do a small experiment. Imagine the words below: Calm Harsh Soft Blunder Disastrous Beautiful Mesmerising Horrific Notice how you uttered each of these words in your mind with the very meaning they might carry. Calm for […]
From this post you will have figured there’s so much data to capture to build insights for each team, but you gotta start somewhere. Here are the must have fields your lead object to start with: 1. Lead Data Completeness: Say you have five must fill fields like industry, lead source, etc. this field is a formula field that will throw […]
In June last year, the enterprise SaaS revenue hit $100 billion run rate (and hence the gif below – no pun intended :P) It closed 2019 at $141 billion. Nearly half the #market is controlled by just five orgs: Microsoft 17%Salesforce 12%Adobe 10%SAP 5%Oracle 5% If you thought the SaaS revenues are incredible – it is not just yet. SaaS has been maturing for over two […]
While there’s so much to SalesOps: when do you need the function to how do you measure it – in this post I am going to concentrate on how to approach SalesOps in the first few weeks of getting started in the function. “Don’t start building just yet.” The amount of tribal knowledge of how […]
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