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Latest from the Blog
The Classic Funnel No Longer Works
We have all seen the funnel below. It is the classic funnel that was designed for the original tech businesses where the output profit was a function of input sales.
More the leads, more the deals, more the wins and more the money. It just worked.
But no longer.
Why You Need to Make More Money per Customer?
By now we all know more money is made retaining an existing customer.
This blogs shows this in action with the math of how much harder it is to make the same money off of new business that you could make of a happier customer base.
Wishlist to Sales Apps from a RevOps Guy
I have spent a decade in Sales Operations, Partner Operations & Revenue Operations. I have used dozens of sales apps. So this list is something I have requested the CSMs at the sales apps I use, told other Ops folks over a beer, or have daydreamed existed. This is an open letter to all vendors…
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