The North Star and the Business Metrics

When I published the last post, a business head at an early stage startup messaged to tell me he related to the problem firsthand. With that validation, this post is a natural extension to the last one. If you were a navigator surfing the oceans thousands of years ago, you would be guided by the […]

Things You Can Learn From the World’s Best Car Salesman

Any good entrepreneur or a VC will tell you retention is the long-term game. There are tons of metrics to measure customer satisfaction like NPS (Net Promoter Score). But how you build the rapport is where your genius shines. Take for instance the case of Joe Girard, a Guinness world record holder for automobile sales. […]

You gotta have these four fields on your CRM!

From this post you will have figured there’s so much data to capture to build insights for each team, but you gotta start somewhere. Here are the must have fields your lead object to start with: 1. Lead Data Completeness: Say you have five must fill fields like industry, lead source, etc. this field is a formula field that will throw […]